Media Training for Executives

Giving Confidence in Communication

Facilitated by RTE Newscaster John Finnerty


The media can work for you or against you depending on your level of preparedness. Media exposure requires leaders to positively convey messages via the press in both official and unscripted capacities. For executives to perform well in a media setting, they must be able to assert themselves while remaining likeable, deliver powerful and logical talking points
while being concise, present themselves and their businesses with conviction, conveying empathy and be flexible while staying on-message and in control.


Media training for executives prepares leaders for expert interviews, corporate news delivery, and crisis communication.

Clients will learn where to look, how to sit, move, and sound in sometimes distracting studio environments or when broadcasting from remote locations. Executive media coaching includes clear and achievable advice in a practical setting. We give industry standard hints, tips and behind the scenes advice. All training is recorded and instantly played back for the client to watch and learn.

All techniques learned will also give executives, management and team leaders the confidence, capabilities and skills required to deliver concise but powerful business presentations either in-house or as speakers on other platforms. We also teach specific systems and approaches pertaining to presentation.


Enda Grace

Headed up by Enda Grace, Dundara was formed in 2008 and since then has become one of the busiest production houses in the country.

Enda has been working as a producer in television for a number of years now in many genres including documentary, long running series, chat show and music.

Enda leads the audio visual team for the Executive Media Training ensuring all techniques taught by John Finnerty are captured for instant playback so the client acquires all relevant knowledge in a practical environment.

John Finnerty (Facilitator)

John Finnerty joined RTE in the mid-1980s and began his career working in radio. He then moved into news and current affairs, where he worked in the newsroom for more than three decades.

Hugely experienced in all aspects of news, business programming and interviewing techniques, John fronted all major news bulletins including many major breaking news stories.

Theo O’Grady (Course Consultant)

Theo O’Grady is a highly skilled television director with over 40 years experience in the field of Broadcast Communications and Media. His leadership skills are recognised by both clients and colleagues throughout the industry.

Theo joined Raidió Teilifís Éireann in 1967 and for the next 25 years he would hone his technical skills as a vision mixer working on a myriad of high profile productions from The International Rose of Tralee Festival and The National Song Contest, to The Late Late Show, current affairs and All-Ireland Hurling/Football Finals. Theo also collaborated with
International broadcasters – namely BBC Northern Ireland and Channel 7 in Australia.

In 1997 Theo was promoted to the role of television director within the RTE News and Current Affairs division. Directing live news is intense and extremely demanding – Theo’s planning proficiencies and attention to detail under pressure ensured seamless and flawless coverage. During his tenure, Theo had responsibility for Outside Broadcasts such as
General Elections, State Visits, Party Political Conferences and European Union Summits.

We Put Your Best Foot Forward

Our team has decades of experience in the high pressured environments of television and radio.

Our portfolio of executive clients include those from some of the country’s foremost financial and consultancy firms as well as leading public representatives.

We fully respect all clients right to privacy and never disclose clients without prior permission.

Who should attend this course?

  • CEO’s
  • Managing Directors
  • Communications Directors
  • Team Leaders
  • Management
  • Business Executives
  • Organisational leaders
  • Entrepreneurs
  • County Council Officials
  • Spokespersons
  • Public Representatives
  • Candidates for public office
  • PR Spokespersons
  • Communications professionals
  • Experts in a particular field
  • Those who want to be media ready in advance

Control Your Media Message

Develop primary messages that are compelling, easy to remember and deliver in concise “sound bites,” as well as supporting information that conveys authority and depth of knowledge.

Our goal in executive media training is to maximise comfort and confidence and minimise surprises.


Should an interviewer attempt to move the conversation “sideways,” clients need to be well-equipped to steer them back and stay there. Our facilitator John Finnerty will teach you valuable proprietary bridging and redirection techniques.

Contact Us

Phone:  1890 788 788 (Lo Call)
Text:  086 042 0035
Email: [email protected]

Kingstown College (Executive Coaching Solutions) is a QQI Validated Training Provider.